Press Release: Patent Granted

March 7, 2023; US Patent No. 11,568,450 titled: “Reward System For Micro Influencers In A Social Media Marketing Campaign” was recently granted to SPACO, LLC of Fairfield, CT.

The patent covers a novel system of rewarding micro influencers for posting content for local businesses on various social media platforms.During a campaign, influencers compete for points that are awarded forthe different social media reactions that they generate among their followers. Points are also awarded for driving customers to a venue(concerts, bars, stores, etc.) and for purchases. Both reaction points and location points are converted into rewards/dollars and paid to the influencers based on their relative performance compared to other influencers participating in a campaign.

The concept is targeted at promotions for local businesses using local influencers with local followers; but is also applicable to regional or national campaigns looking to engage micro influencers. Micro influencers have historically had a much higher engagement rate than celebrities or macro influencers, and they are especially relevant for local businesses.

Test marketing has shown that the gamification feature incentivizes local influencers to participate and compete for the chance to make moneyfrom their content and support local businesses.

Managing Member, investor and co-inventor Jim Valentine stated:

‘’Now that we have secured the patent and filed a second application, we will turn our efforts to licensing, partnering, and/or raising additionalfinancing to complete the build out of the mobile app.”                                                                                                                                                                                                                                                                                                                                                                   

SPACO is a Limited Liability Company formed to pursue and monetize this unique and patented social media platform.

For further information or to explore licensing, partnering, or investment opportunities please contact: James Valentine, Managing Partner at jvalentine@spacollc.net

SPACO was represented before the US PTO by Forge IP, PLLC of Shelton CT, www.forgeIP.com .